SEO Blog Content for a Fitness Brand
We worked with a growing fitness brand to create SEO-focused blog content that would attract new visitors, answer user questions, and improve search engine rankings. Our content strategy was built around targeted keywords, reader intent, and engaging headlines — all crafted to boost traffic and build brand authority.
Problems
The client faced:
- No blog or educational content on their website
- Low organic traffic and weak keyword presence
- Poor engagement and time-on-site metrics
- No strategy for content marketing or user retention
Solutions
Keyword research and content calendar creation
10+ SEO-optimized blog articles per month
Focused content on trending and evergreen fitness topics
Internal linking to products and service pages
Meta titles, descriptions, and featured images for each post
Clear, reader-friendly formatting and structure
Results
In 3 months:
- Organic traffic increased by 95%
- Ranked on Page 1 for 12+ fitness-related keywords
- Average session time improved from 48 seconds to 2.5 minutes
- Blog became the #1 source of traffic to product pages
- Engagement rate improved by 60%
